About the Image License Schema Generator
If you sell or license photos, illustrations or graphics, image licence metadata can make them eligible for the Licensable badge in Google Images, with a link to your licence terms and a page where people can obtain a licence. Google requires contentUrl and at least one of license, acquireLicensePage, creditText, creator or copyrightNotice; adding all of them gives buyers the clearest information.
This image license schema generator builds ImageObject JSON-LD in your browser, so nothing is uploaded. Point license to a page that explains the terms of use and acquireLicensePage to where someone can buy or request permission. Add the markup to each page where the image appears. As an alternative or addition, you can embed IPTC photo metadata directly in the image file, which Google also reads for this feature.
How to use it
- Enter the image's contentUrl as it is used on your page.
- Add the licence page URL and the page to acquire a licence.
- Fill in creator, credit text and copyright notice.
- Copy the JSON-LD to every page that shows the image.
Frequently asked questions
What does the Licensable badge in Google Images do?
It tells people browsing Google Images that licence information is available for an image, and links to your licence details and the page where they can obtain a licence. It can help photographers, illustrators and stock libraries attract buyers who want to use images properly.
Should I use schema markup or IPTC metadata?
Google supports both. JSON-LD lives on the web page and is easy to update in bulk through templates. IPTC metadata travels inside the image file itself, so it stays with the image if it is shared. Many publishers use both, keeping the details consistent.
Does adding licence markup protect my images from copying?
No. The markup provides information about licensing and makes it easier for honest users to find terms and buy a licence. It is not a technical protection. For enforcement, keep records of ownership and use watermarks or takedown processes where appropriate.