About the SEO Proposal Generator
A clear proposal helps a client understand what they are buying and why. This SEO proposal generator walks you through the sections that matter: client details, business goals, scope of work, timeline and pricing. It formats them into a clean, printable document that you can save as a PDF from your browser's print dialog.
Nothing you type is stored on a server, which is useful when proposals contain pricing and client information. Keep the scope specific, tie deliverables to the client's goals, and describe outcomes as projections with assumptions rather than guarantees, because no one can promise rankings. Pair it with the SEO pricing calculator to set the fee and the quotation builder for a GST-ready estimate.
How to use it
- Enter your agency and client details.
- Describe goals, scope of work and timeline.
- Add pricing and payment terms.
- Preview the proposal and save it as a PDF via print.
Frequently asked questions
What should an SEO proposal include?
A short summary of the client's situation and goals, the work you will do, timeline and milestones, how you will report progress, pricing and payment terms, and contract basics such as notice period. Keep it focused on the client's outcomes.
Is my proposal saved anywhere?
No. The proposal is assembled in your browser and is not stored on a server. Save it as a PDF when you are done, as closing the page may clear your input. Keep a copy of each PDF you send so you have a record of the scope and price you agreed with the client.
Should I include guaranteed rankings?
No. Search engines control rankings, and guarantees can damage trust and lead to disputes. Describe the work, the expected direction and the assumptions behind any traffic or revenue projections instead. Clear reporting and realistic timelines build more trust than bold promises, and they make renewals easier when results arrive.